Join us in San Francisco.
Known for its innovative tech startups, great food, and gorgeous views of the Bay, San Francisco is the perfect place to connect with people in the cloud community. Plan your trip today.
Find your way around Next ’17
With over 200 breakout sessions, Codelabs, Partner Playground, Google Cloud Showcase, and more, you don’t want to get lost in all of the excitement of Next ’17. Use Google Maps to navigate to the right building.
Find the lowest fares on Google Flights.
Week of March 7
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Prices represent a snapshot of low fares and rates for the weekend trips.
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Get discounts on select airlines.
Oneworld, the premier global airline alliance, brings together 14 leading airlines from around the world. Discover the discounts specific to our partnering airlines for travel March 1–17, 2017. Click the link below, select ‘Attendee’, and enter event code OW07F16 to access the online booking tool.
Book your stay close to the action.
We have negotiated Next ’17 room rates at the following hotels. Book your room now to take advantage of these rates. Rooms at these rates are limited and will sell out.
Sir Francis Drake
Courtyard Union Square
Grand Hyatt San Francisco
Westin St. Francis
Park Central Hotel San Francisco
Go from point A to point B.
No need to rent a car. San Francisco is the birthplace of Uber and Lyft, so you’ll have plenty of options for riding green, whether you’re coming from the airport or getting around the city.
Need to get from A to B? Find a ride directly from the Google Maps app. Taking the bus or train? You can also see BART and MUNI schedules and fares. Get to where you want to go faster with everything in one app.
Available in more than 500 cities worldwide, Uber is a ridesharing app for fast, reliable rides in minutes — day or night. Whether you’re going to the airport or across town, there’s an Uber for every occasion. Download the app today and get $15 off your first ride with promo code NEXT17. Valid through March 11, 2017.
Need a quick ride to your hotel, SFO, or Moscone Center? The Lyft app matches passengers with local drivers at the tap of the button. New Lyft* users will enjoy $10 off the first two rides by entering the code GOOGLENEXT in the app before your first request. View Terms
Bay Area Bike Share
Combine work and pleasure by peddling around our bike-friendly city. Bay Area Bike Share has over 30 locations where you can pick up and drop off. Signing up is quick and easy.
If you’re coming from San Francisco Airport or Oakland Airport, you can take BART right into downtown San Francisco. Powell Street station is just two blocks from Moscone Center West.
Explore San Francisco.
Moscone West is located in SOMA (South of Market), walking distance to Union Square, the Financial District, Chinatown, AT&T Park, and San Francisco’s iconic Ferry Building. If you want experience San Francisco like a local, here are some suggestions from our Local Guides.
Nearby Eats / Drinks
Super Duper Burgers
Moroccan RestaurantKristin Rimbach Local Guide - Level 5
Incredible. Perfect spot for happy hour, a romantic date, or special birthday/event dinner with friends and family. Mourad has an effortless elegance, unique yet approachable menu that will please most eaters (the picky may be weary at a few dishes). Don't miss the inventive cocktails or overlook the wine list. I would eat here everyday. Read full review
The Plant Cafe Organic
Organic RestaurantVeg Nik Local Guide - Level 3
I was very happy to be taken to this veg-friendly organic place for lunch. It was busy, crowded, hopping, fun. I had their veggie burgers and it was up there, for me, with some of the best veggie burgers in the city (I also especially like the ones at Herbivore and Source). I'm really glad to have this little chain in SF. Read full review
Blue Bottle Coffee
Coffee ShopKatie Scott Local Guide - Level 4
The coffee at Blue Bottle is great. I tried the drip and a soy latte - both superb. The food also tastes fresh and the service is quicker than I expected from such a busy place Read full review
BarJoe Sterne Local Guide - Level 5
Super unique bar that is actually located UNDERGROUND in an area that used to be a print shop. They have taken that print shop theme and ran with it, with great results. Great selection of unique cocktails plus a nice selection of wine… Read full review
Ditch Dinner for Dessert with Angela Lau, Local Guide Level 5
Mr. and Mrs. Miscellaneous
Ice Cream Shop
Mr. Holmes Bake House
Chocolate ShopAngela Lau Local Guide - Level 5
Great chocolate tasting and the best hot chocolate I've ever had (Mission Hot Chocolate)! It's also a cafe with a lot of desserts to choose from made with their chocolates which comprise only two ingredients - cocoa and sugar. Read full review
Over the Moon
Ice Cream ShopAngela Lau Local Guide - Level 5
Really great selection of flavours! We came as a biggish group and the only server was actually very efficient and patient with us. The flavours I picked were as described! Peanut butter and jelly and the other was earl grey. Definitely recommended. Read full review
Brenda's Soul Food
Take a Field Trip with Tu Lam, Local Guide Level 5
Tonga Room & Hurricane Bar
BarTu Lam Local Guide - Level 5
This place is now super popular because of Anthony Bourdain's TV show No Reservations. It was popular before, but now it's even more difficult to get in. Funny how this place has been on the block for shut down a few times but the fans of this place keep coming back. We've come here to celebrate promotions, retirements, and birthdays. So someone in our group has the foresight to make reservations since there's usually more than 20 of us. The deal with the happy hour drinks and food. This place is fun and makes it easy to move around in a large group. Everyone waits for the "rain" and listens to the music. Fun times! Read full review
Entertainment AgencyTu Lam Local Guide - Level 5
Went with my co workers. They allow up to 12 people. Reservations are done online, so if you're going as a group book the whole group all at once so you don't accidentally get outsiders. The actors are fun and keep things interesting. You should find team members who are good at puzzle solving, word puzzles, picture puzzles, and excellent spotters. We had a bit of dead weight that didn't help much and at the end just got in the way. Even though we didn't get out were considering doing the circus room because it was entertaining. Read full review
California Academy of Sciences
Science MuseumTu Lam Local Guide - Level 5
This is a popular destination for locals and visitors alike. It's crowded all the time, weekends, during school breaks, but they also get lots of schools visiting during a normal day. They have night events that are 21 and up and it's less crowded with music and drinks. My favorite parts is the aquarium. Its fun to go to the garden rooftop, but it can get cold up there. There's both street parking and a paid parking lot. Read full review
San Francisco Museum of Modern Art
Modern Art MuseumTu Lam Local Guide - Level 5
All I can say is Wow to the newly remodeled SFMOMA. The space is a lot easier to move around. I suggest going early, but noon on a Saturday it was starting to get crowded. Remember to hang on to your ticket stub because they'll need to scan them before you enter. Give yourself plenty of time to walk around. We were there for almost 3 goes and still doesn't get to see everything. Read full review
Samovar Tea Lounge, Yerba Buena Gardens
Tea HouseTu Lam Local Guide - Level 5
On a nice day, grab a seat in the patio. Soak up the sun and enjoy the view of the park below. Sip tea and order one of their delicious dishes. I would go with the complete meal and tea pairing, if the tea choice is not what you like, they do allow you to substitute it with something else. The atmosphere is calming, even better when you're sharing the experience. Read full review
Explore Japantown with Karen Chin, Local Guide Level 5
Hardware StoreKaren Chin Local Guide - Level 5
Cool store to browse. Besides hardware, Soko sells gardening tools and supplies for bonsai and ikebana, everything you need for cooking Japanese food (dishes, knives, rice cookers, bento boxes, etc., cultural items for Japanese holidays and ceremonies (Children's Days dolls, tea service for Japanese wedding ceremony, etc.). There are two floors and a wealth of knowledge if you have questions. Family-owned and run. Truly a living history and a wonderful asset to the SF Bay Area Japanese American community Read full review
Home Goods StoreKaren Chin Local Guide - Level 5
High end version of Daiso. Can easily spend 30 mins here. Beauty, housewares, tablewares, bags, snacks, Office supplies, storage containers, and kawaii stuff are just the many things found here.Things use to cost around a $1 to $1.50, but not anymore. Cleaner, brighter (especially during the winter months) and not so frenetic compare to the chaos of Daiso downstairs. While Ichiban Kan's selection is not so vast, the quality is more high end and expensive. Around over $2 - $7/each. If you spend over $10 they have a rewards card program. I like to stock up on their Korean beauty Collagen facial masks. 15 mins can do wonders for your skin! They also carry weird "only the Japanese would think of" products such as kawaii knitted socks for the legs of your tables and chairs with cat faces. Read full review
Yasukochi's Sweet Stop
BakeryKaren Chin Local Guide - Level 5
Best coffee crunch cake in The City. We get this tall cake for birthdays. My aunties tell me every time we eat this cake - "The recipe comes from Blum's" (an old-time beloved SF bakery that went out business decades ago (as in the 1970s)). Not too sweet. Light and airy sponge cake with whipped cream frosting. This is what heaven tastes like. Lots of coffee crunch all over the frosting, but you can pay extra (which my family does) to add more coffee crunch topping to your cake if you special order. Ordering a whole cake is a little pricey, but it's definitely worth every penny. Yasukochi's cakes are never wasted with my family. Read full review
Ramen RestaurantKaren Chin Local Guide - Level 5
The best Tonkotsu ramen in JTown by far. Broth is rich and creamy. Wonderful on a cold, winter day in The City. Reasonably priced for what you get. Love their warm, gooey smoked egg in the hot broth. Pressing your own fresh garlic cloves is a novel idea. Never had that experience before. You do have to ask for a garlic press though. The best deal on the menu is to order the Kakuni Don instead of the Small Bites size for your table to share - you get Waraku's heavenly tasting braised pork belly, but also rice and more gooey egg. Also enjoyed their hot black tea, different from the usual watery green tea you get a Japanese restaurant these days. Service was ok, nothing memorable or outstanding (hence the 4 stars). Read full review
Book StoreKaren Chin Local Guide - Level 5
Kinokuniya has a huge selection of Manga/Anime books, travel books, and more.
CafeKaren Chin Local Guide - Level 5
Once you eat a freshly handmade mochi, it's very hard to eat a machine made one. There is definitely a difference in taste and texture. Been around for over 100 years, one of the last San Francisco Japanese American businesses still in operations. Family-owned Benkyodo still makes mochi by hand. Pillowy soft. Not sweet. It's like eating air with flavor. Cash only place. Read full review
Google makes traveling easy. Stay connected, capture moments, and get in the groove with these helpful apps.
Get news, weather, and sports update on the go. The more you use the Google app, the better results you get. And you can even search hands-free using your voice.
Next ’17 attendees: Enjoy 3 months of Google Play Music, on us and enjoy our special Next ’17 playlist.
Google Play Music helps you find the right music, right now. Get millions of songs at your fingertips, with recommendations from Google for any mood or activity. See terms and conditions. Offer ends March 31, 2017.
Introducing Google Allo, a smart messaging app that helps you say more and do more. Keep in touch with your Next ’17 colleagues and express yourself stickers, doodles, and HUGE emojis, and text. Allo also lets you get help from the Google Assistant without leaving the conversation.
Introducing the new, simple video calling app that brings you face-to-face with all the people that matter most with high-quality video calling on iOS and Android. It’s the easy way to stay close to home while you’re at Next ’17.
Share your Next ’17 experience easily and instantly. Google Photos lets you back up unlimited photos and videos for free, up to 16MP and 1080p HD. Access them from any phone, tablet, or computer on photos.google.com – your photos will be safe, secure, and always with you.
Now you can find travel details like reservations and confirmation numbers in one easy app. Google Trips simply gathers your travel information from Gmail and Inbox, then organizes it automatically. Plus, the entire app is available offline, so you can see your info wherever you are.
Register for Next ’17.
Get new ideas. Learn from experts. Engage with peers. Join us for an immersive event that brings together users, partners, developers, executives, and IT decision makers to build the future of the cloud.